The Engaging Brand about Eyes Wide Open [Podcast]

The Engaging Brand podcast’s Anna Farmery speaks with Noreena about Eyes Wide Open:

Can we trust an experts view?
The importance of challenging an expert’s view.
How neuroscience research shows that how we emotionally feel affects our decision making ability.
How the beauty industry understands the power of words and helps us make irrational decisions?
The impact of our memories on our decision making.
How to become your own expert through mindfulness and make smarter decisions.
How to strip bias from our decision making.
Are we expert managers or managers of experts?

Listen to the full interview on the The Engaging Brand site or here: